The sordid story, according to Multichannel, by way of WoW Insider was that Lockwood's "Warrior of Truthiness" paladin never actually made it in front of Colbert's eyeballs. Upper Deck seemed to be behind the idea for a real world tie in for its trading card game, but the squares at Colbert, Inc. blocked it.
Follow the link to see the picture which was to be on the card. Brilliant.
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