WoW Paid Character Customization: $15

WoW now offers paid Character Customization. So what, you may ask, may be customized?

Character Re-Customization is a paid service that lets you change an existing character's gender, face, skin color, and other cosmetic features determined by his or her race and gender combination. When you perform a Character Re-Customization, you may also change the character's hair color and hair style (similar to the in-game barbershop) and select a new name, if desired.

The FAQ for this new service outlines other particularities of paid characterization.

So, yeah, for a mere $15 you can now change the name and appearance of your WoW characters.

Be sure not to all sign up at once...